a.k.a - The HSBBQ Schoolie

A Mobile LIVE FIRE LEARNING LAB®

Powered by the NHSBBQA® | Fueled by the School Board of Barbecue

Education on Wheels. Workforce on Fire. Mission in Motion.

The HSBBQ Schoolie is one of the most powerful storytelling and outreach tools of the National High School BBQ Association® (NHSBBQA®)—a fully converted school bus transformed into a mobile LIVE FIRE LEARNING LAB® and BBQ Bus.

More than a vehicle, the Schoolie is a rolling classroom, community stage, and national marketing platform that brings hands-on education, workforce inspiration, and industry leadership directly to students, schools, and communities.

What Is the HSBBQ Schoolie?

The HSBBQ Schoolie is an actual school bus reimagined to serve as a:

• Mobile live-fire cooking classroom

• Hands-on Career & Technical Education (CTE) lab

• Student demonstration and engagement space

• Traveling showcase for the NHSBBQA® mission

• Branded platform highlighting our School Board of Barbecue partners

Wherever it parks, learning ignites.

Education That Comes to the Students

The Schoolie allows us to meet schools and communities where they are, removing barriers to access and creating unforgettable learning moments.

Through the HSBBQ Schoolie, students experience:

• Live-fire cooking and BBQ fundamentals

• Competitions

• Food safety, teamwork, and leadership in action

• Career exposure in culinary arts, food science, hospitality, agriculture, and trades

• Project-Based Learning (PBL) in a real-world environment

This is education students don’t forget—because they live it.

A LIVE FIRE LEARNING LAB®

Inside the Schoolie, learning goes beyond theory:

• Students learn by doing

• Fire becomes a teacher of patience, discipline, and responsibility

• Mistakes become lessons

• Teamwork becomes culture

The HSBBQ Schoolie embodies the NHSBBQA® belief that hands-on learning builds confidence, competence, and character.

Showcasing the School Board of Barbecue

The HSBBQ Schoolie also serves as a national showcase for our sustaining industry partners—the School Board of Barbecue.

Partner brands are:

• Prominently displayed on the exterior and interior of the Schoolie

• Highlighted at school visits, competitions, festivals, and community events

• Integrated into storytelling, media, and social content

• Recognized as leaders investing in education and workforce development

This is authentic brand alignment—rooted in education, impact, and purpose.

A National Marketing & Outreach Vehicle

As the Schoolie travels city to city and state to state, it becomes:

• A mobile billboard for education that works

• A community engagement hub

• A media-friendly activation platform

• A recruiting and workforce inspiration tool

From school campuses to major events, the HSBBQ Schoolie brings the NHSBBQA® mission to life—visibly, tangibly, and memorably.

Why the HSBBQ Schoolie Matters

The HSBBQ Schoolie:

• Expands access to hands-on education

• Elevates student voice and confidence

• Strengthens school and community engagement

• Connects industry directly to future talent

• Turns learning into an experience

It proves that when education moves—students move forward.

Join the Journey

The HSBBQ Schoolie represents the future of outreach, education, and workforce development—built together by educators, students, and industry leaders.

If you believe in:

• Education that meets students where they are

• Workforce development that starts early

• Partnerships that change lives

Then we invite you to ride with us.

The HSBBQ Schoolie

Spreading the mission. Showcasing our partners. Igniting the future—one stop at a time.